About GoFox and the People Behind the Network
If you are researching business ownership opportunities and want to understand About GoFox, it starts with the people behind the brand. GoFox Electrical and Plumbing is built on real world experience, practical systems, and a genuine commitment to helping electricians and plumbers build successful businesses across New Zealand.
The head office team exists to support franchisees at every stage. From start up to growth and long term planning, the focus is always on providing consistent structure, clear guidance, and honest advice. If you want to explore the franchise opportunity itself, you can begin on our Start a Franchise page.
About GoFox Leadership and Business Support
Mike Fraser leads the network as Managing Director. With over two decades of experience in franchising and business leadership, Mike understands what it takes to build sustainable trade businesses. His background includes growing successful franchise operations and supporting business owners through proven systems, strong partnerships, and hands on leadership. His focus at GoFox is simple. Build strong people first, then strong businesses follow.
Kate Dirkzwager, General Manager, oversees franchise development, operations, and growth across the network. Her role is centred on making sure franchisees feel confident and supported. This includes marketing strategy, business systems, training, and day to day problem solving. Kate works closely with franchisees to remove roadblocks and create clear pathways for growth.
Paul Graham leads systems and technical support. With a background in telecommunications and technical infrastructure, Paul ensures franchisees have access to the right tools and training to operate efficiently. His focus is on making systems simple to use and effective in real working environments.
William Chen provides financial oversight and planning support across the network. With strong qualifications in accounting and finance, his role is to help franchisees understand their numbers, manage budgets, and make informed decisions. Sound financial structure is a key pillar of long term business success.
You can also see real world franchise activity, community projects, and network updates on our official Facebook page.
About GoFox Vision and Franchise Culture
GoFox exists to support electricians and plumbers who want to grow beyond working solely on the tools. The vision is to build respected local businesses that are reliable, professional, and well supported by a national structure.
Franchisees receive ongoing training, marketing support, systems guidance, and access to shared knowledge across the network. This ensures consistency without removing independence. Each business retains its local identity while benefiting from national strength.
Support does not stop after sign up. The head office team stays actively involved through coaching, planning sessions, and operational support as businesses grow and evolve.
If you are considering becoming part of the network, you can learn more through our Start a Franchise page. When you are ready to take the next step, you can also register your interest here and a member of the team will be in touch.
Final Thoughts
Choosing the right franchise partner matters. It impacts your income, your time, your family life, and your long term security.
GoFox is built on trust, structure, and a genuine investment in the people who join the network. If you are ready to step into business ownership with clear support, proven systems, and experienced leadership behind you, this could be the right next move for you.
