The 2024 Franchising New Zealand survey, conducted by the Massey University Business School, has shown that franchising in New Zealand is thriving. The survey reveals that 546 franchise brands are operating across the country, with nearly 30,000 individual franchise units in operation. This strong presence highlights the advantages and growth opportunities of being part of a well-established franchise system, like GoFox Electrical & Plumbing.
Franchises are a significant contributor to the New Zealand economy, with a turnover of $47.2 billion, equating to 11% of the country’s GDP. This showcases the economic strength and stability of the franchise sector. For electricians and plumbers looking to scale their businesses, joining a franchise offers the backing of a proven model that can enhance both profitability and market reach. With GoFox, you get access to a network of support, well-established supplier relationships, and a recognisable brand, all of which help franchisees focus on growing their business rather than managing day-to-day operational challenges.
A notable takeaway from the survey is the longevity and sustainability of franchise models, with 80% of franchises operating for more than 10 years. This longevity reflects the resilience of the franchise sector, even during tough economic times. Furthermore, with 72% of franchises in New Zealand being home-grown brands, joining a local franchise like GoFox allows you to become part of a trusted, Kiwi-owned network, providing a personalised approach to your business operations and customer service.
Franchisees in New Zealand also report high satisfaction, with only 1.5% involved in disputes, underscoring the collaborative nature and support offered by franchisors. Additionally, 24% of franchises contribute over $100,000 annually to community support, reflecting the positive impact franchises have not only on business success but also on local communities.
For electricians and plumbers, joining GoFox means gaining access to training, marketing, and business development tools that are often too costly or time-consuming to develop independently. This gives you more time to focus on delivering high-quality service while enjoying the benefits of a proven, growing business model.
By joining a franchise like GoFox, you align yourself with a thriving, well-supported network that provides the tools and resources to succeed, while also offering opportunities to give back to the community. The latest survey shows that franchises remain a powerful engine for both business and community growth in New Zealand.
If you’re looking for an opportunity to buy an electrical franchise or a plumbing franchise get in touch or go to our Franchise Opportunities Page.
Source: Franchising New Zealand 2024 Survey conducted by Massey University Business School.